How many of you lament the sale of your favorite small companies to much larger and more corporate entities? How many of you know if those small companies have been able to maintain their uniqueness, the pieces that made them special to you? Well, that question is addressed in a recent Inc. Magazine article. The article focuses on the recent sale of 40% of Honest Tea to Coca Cola. in the article Seth Goldman, founder of Honest Tea argues that the move is good business and good for the natural products industry. What do you think? Do you support these sales? Are there ways in which this dynamic can have an overall positive effect on the natural products industry and mainstream supermarkets?For a link to the Inc. article:
For a link to Seth's Inc. blog:
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